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Built for local service businesses

Get found. Get paid.
Keep customers coming back.

Primer builds the customer experience behind your business — so you can focus on the work.

2 weeks
Average launch time
$0
Upfront tech cost to you
100%
Done-for-you setup

Good businesses lose customers to worse ones — because of their online presence.

🔍

Customers can't find you

Your competitor with a decent website shows up first on Google. You rely on word-of-mouth alone — and you're leaving money on the table.

💸

Getting paid takes forever

You send an invoice, then wait. Customers pay when they feel like it. Cash flow is unpredictable and chasing payments eats your time.

📞

Leads fall through the cracks

Someone finds you, can't figure out how to reach you, and books someone else. You never even know the opportunity existed.

You don't have enough reviews

Happy customers rarely leave reviews on their own. You have years of satisfied clients and almost nothing to show online.

You lose leads before you can respond

78% of customers go with the first business that replies. If you're on a job when someone reaches out, that lead is already gone.

Everything your business needs to win online.

We handle the digital side of your business — completely done for you. No tech skills required.

🌐

Professional Website

Mobile-first, fast-loading, built for local search. Customers see you, trust you, and know how to reach you — immediately.

💳

Online Payments

Customers pay directly from their invoice. No more waiting, no awkward calls. Money hits your account in days, not weeks.

Review Generation

After every job, customers get a simple nudge to leave a review. More 5-star ratings, automatically — without you lifting a finger.

📋

Customer Intake

Online forms capture inquiries 24/7 — even when you're in the middle of a job. Wake up to new leads waiting in your inbox.

Lead Response Automation

The moment someone submits a form or calls, they get an instant reply — from you. Auto-response SMS, missed-call text-back, and appointment confirmations, all hands-free.

🔄

Customer Retention

Job reminders reduce no-shows. Annual check-ins bring customers back before they search Google again. Post-review referral prompts turn happy clients into your best salespeople.

Up and running in two weeks.

We've done this before. You tell us about your business, we handle the rest.

01

Discovery call

30 minutes. We learn about your business, your customers, and what's not working. No jargon, no sales pressure.

02

We build it

Website, payments, intake forms, review automation — all set up and tested. We handle the tech, the design, and the details.

03

You grow

More leads find you. Customers pay faster. Reviews build your reputation. We're here every month to keep it sharp.

Real results for real businesses.

★★★★★
"Before Primer, I had no website and all my work came from referrals. Now I'm getting calls from people who found me on Google. The site paid for itself in the first month."
J
Mike R.
Bay Area Plumbing · Oakland, CA
★★★★★
"I had no website and relied completely on Instagram. Primer built me something professional I'm actually proud to send clients to. Bookings have been up every month since."
A
Ashley D.
Ashley D. Hair Studio · San Jose, CA
★★★★★
"Went from 4 Google reviews to 31 in three months without doing anything differently. My phone hasn't stopped ringing."
T
Tony S.
South Bay Plumbing · San Jose, CA

* Testimonials are representative of expected results. Individual outcomes will vary.

See what we build.

Every client gets a custom site designed for their business — built to convert, built to last.

⚡ Electrician · San Jose, CA
JRT Electrical Services
15+ years in business, zero web presence. We built their site, set up online payments, and launched a review funnel — before their next job was even booked.
View site →

Simple, flat-rate pricing.

No surprises. No hidden fees. Just a predictable monthly investment with everything included.

Core
Primer Core
$400/mo
+ $1,500 one-time setup
  • Professional website (5 pages)
  • Google Business Profile setup
  • Lead capture + instant auto-response
  • Review generation automation
  • Appointment reminders (no-show prevention)
  • Online payment integration (Stripe)
  • Customer re-engagement sequence
  • Monthly performance report
Get started
Pro
Primer Pro
$750/mo
+ $2,000 one-time setup
  • Everything in Growth
  • Google Local Service Ads management
  • Monthly SEO content additions
  • Competitor tracking & reporting
  • Dedicated account manager
Get started →

Two ways in. Both take less than 5 minutes.

Ready to move fast? Fill out the client intake form and we'll have your proposal and kickoff plan ready within 24 hours. Want to talk first? Book a free 30-minute call — no obligation.

📋 Fill out the client intake form →
Takes ~3 minutes · We review within 24 hours
Free 30-minute discovery call
Up and running in 2 weeks
No long-term contracts
Everything done for you

We'll respond within one business day.